Tuesday, September 29, 2009

Initial Idea and Treatment

MORE INFO AND 2 EXAMPLE VIDEOS OF STOP MOTION AND HOW THEY HAVE INFLUENCED THE PRODUCTION

The Band: We have chosen the band Blighters. The song we are using is 'Boys in Motion', as me, Jake and Tyrrell all liked the song and thought that we could come up with some great ideas for the video thanks to the lyrics and title.

Video plan
We decided that a live performance of the band would be a good idea. We have chosen the skate park at Hethersett, as this is a good size for the performance and as all of us live in Hethersett, makes sense. We believe that the skatepark would be a great location thanks to the connotations we can use. Firstly, the 'Boys in Motion' title fits in well with the skatepark as a skatepark is normally used by boys/teenagers between the ages of 12 to 18. This is the also the target audience for our music. We think that both males and females will enjoy this music, but mostly males. Also, the age group would be between 15-25. Furthermore, they are using it for a sport, (usually skateboarding, BMXing or Inline Rollerblading), which describes the motion part of the title.


We want the band to perform on the jump box (the thing with 3 ramps and the flight of stairs for you non-skateboarders) with speakers, mics, drums, guitar. Furthermore, we will add shots of skaters using the park and add them to the video, as they are boys in motion. We would like an audience, however, this may be a step to far logistically with the numbers that would be needed. We believe that dusk would be the best time to do it, with spotlights (Garden lights and high-powered torches) lighting up the jump box from a high angle. We liked the idea of filming at dusk as we can create the right mood for the film. With the dark background, we can create a slightly moody atmosphere, which is a stereotypical feeling for male teenagers.

As well as the music performance, we want to incorporate Stop Motion. We will create little Story line's to fill out the video and break up the live shots. We have already experimented with this idea, as the video with Jake in the bed and the Post-it notes show. We believe that this would make our music video something special and different from the rest of the class. Furthermore, the use of stop motion would also appeal to our target audience, which was mentioned above. Videos such as 'Her Morning Elegance' by Oren Lavie and 'DEADLINE post-it stop motion' on YouTube have had millions of views. Our target audience of 15-21 are the main consumers of YouTube, showing that stop motion filming appeals to our audience.

When filming at the skatepark location, we will be following the narrative structure of song. As shown in are annotated lyrics sheet, we intend to use lines of the song and film them accordingly. Lines such as "Better get used to being lonely", we would shoot the lead skater on his own at the empty skatepark. Furthermore, the 'soldier' in this song will be the skateboarder.

1 comment:

  1. Thanks for the comments, I have made ammendments to the treatment, adding examples of successful stop motion videos and the connotations of our video (skatepark, dusk and stop motion)

    Hope you enjoy

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